Dr. Amy Grice
VMD, MBA
Dr. Amy Grice is a trailblazer in the veterinary profession, leveraging her extensive experience as an equine practitioner and business leader to transform veterinary practices across the globe.
With a passion for empowering veterinarians to achieve professional success and personal satisfaction, Dr. Grice has become a sought-after consultant, speaker, and mentor in the field.
After earning her veterinary degree from the University of Pennsylvania in 1990, Dr. Amy Grice dedicated over 25 years to equine ambulatory practice in New York’s Hudson Valley.
During this time, she served as the managing partner of Rhinebeck Equine LLP, a thriving equine referral practice.
Recognizing the growing challenges veterinarians face in practice management, she pursued an MBA in Ethical Leadership at Marist College, graduating summa cum laude in 2014.
This blend of clinical expertise and business acumen set the foundation for her second career as a veterinary business consultant.
In 2015, Dr. Grice founded Amy Grice VMD, MBA, LLC, a consultancy focused on guiding veterinarians through complex practice environments.
From advising on ownership transitions and strategic growth to facilitating leadership training and improving communication, her work has inspired transformative change in countless practices.
She is particularly passionate about fostering sustainability in equine veterinary medicine and ensuring the long-term success of the profession.
Dr. Amy Grice’s dedication extends beyond her consulting work. She has held prominent leadership roles within the American Association of Equine Practitioners (AAEP), serving on the Board of Directors and as Treasurer from 2021–2023.
Her contributions to the organization include serving on various committees focused on education, leadership, and wellness, and she was honored with the AAEP President’s Award in 2021 for her exceptional service.
Additionally, the University of Pennsylvania graduate is a longstanding member of the AVMA Economics Strategy Committee, where she helps shape strategies to enhance the economic sustainability of veterinary practices.
As a dynamic speaker and educator, Dr. Amy Grice frequently presents at conferences, workshops, and webinars, offering actionable insights on business strategies, practice management, and leadership development.
Her ability to distill complex topics into practical, relatable advice has made her a trusted voice in the veterinary industry.
Outside of her professional pursuits, Dr. Amy Grice resides in Virginia City, Montana, where she enjoys horseback riding, hiking, photography, and spending time with her family and beloved Beagles.
Her personal and professional journey reflects a deep commitment to the veterinary community and a vision for its continued evolution and success.
Wisdom Beyond Expertise
Dr. Amy Grice’s journey is a testament to her ability to combine clinical excellence with strategic business acumen. Recently, she shared invaluable advice and anecdotes that reflect her deep understanding of practice management and her enduring commitment to supporting the veterinary profession.
Three Things Every Veterinarian Should Know About Practice Management
When asked about key insights every veterinarian should have about running a successful practice, Dr. Amy Grice identified three critical areas:
Understanding Financials
Dr. Grice emphasized the importance of veterinarians having a thorough grasp of their income statements or profit and loss reports.
“I wish they understood their income statement or profit and loss a little more in depth,” she explained, highlighting how financial literacy empowers veterinarians to make informed decisions and maintain a healthy practice.
Knowing Their Value
Veterinarians often undervalue their time and expertise, leading to hesitation when charging appropriately for services.
Dr. Amy Grice stressed, “I wish they understood their value to clients, because so many veterinarians are scared to charge for their time.” Recognizing and respecting one’s worth is essential for the sustainability of any practice.
Avoiding Discounts
Discounts, while often well-intentioned, can negatively impact a practice’s bottom line. “I wish they understood how bad discounts are,” Dr. Grice noted.
She encourages veterinarians to focus on delivering quality care rather than reducing prices, which can inadvertently undervalue their services.
A Memorable Moment For Dr. Amy Grice
Dr. Grice’s career is filled with moments of humor and humanity, such as her experience with George, a feisty quarter horse. She recounted a particularly challenging sheath-cleaning session that left her sore but triumphant.
As she stood up after finishing the procedure, George’s owner exclaimed, “Wow, looks like you got that one licked!” The unintended double meaning of the phrase caused an eruption of laughter, perfectly capturing the lighter side of veterinary life.
Why Dr. Amy Grice’s Work Matters
Dr. Grice’s influence on the veterinary profession extends far beyond her consulting work. By blending her clinical expertise with her MBA-driven insights, she has reshaped how veterinarians approach practice management, leadership, and financial sustainability.
Her ability to translate complex business concepts into actionable strategies has empowered countless veterinarians to build thriving practices while achieving personal fulfillment.
Whether guiding a practice through ownership transitions or mentoring new graduates, Dr. Amy Grice’s work is rooted in her passion for fostering a healthier, more sustainable veterinary profession.
The Lighter Side of Life
When not transforming veterinary practices, Dr. Grice enjoys the serenity of Virginia City, Montana. An avid hiker and lover of the outdoors, she relishes remote adventures away from the hustle and bustle.
Her love for strawberry rhubarb pie, coffee, and the occasional tea reflects her grounded and approachable personality.
A Visionary Leader
With her unique blend of clinical and business expertise, Dr. Amy Grice continues to be a guiding light for veterinarians seeking to navigate the complexities of practice management.
Her commitment to mentorship, education, and the advancement of the veterinary profession ensures her legacy will inspire future generations of veterinarians to achieve excellence in both their careers and their lives.
This continuation mirrors the style and tone of previous articles, incorporating Dr. Amy Grice’s Q&A responses seamlessly into the narrative. Let me know if you’d like further refinements!